Unique Selling Point
What does it mean:
It’s a selling point that differentiates you in the market. Think about it of ‘this is what I have that my competitors don’t’.
Use it in a sentence:
“The USP of our landing pages really isn’t working. Let’s A/B test some new ones”
“Our USP that everything we do is stored on the blockchain.”
At a party:
“Well one USP of this product is I only hate half the people here, not the entire lot”
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