Marketing Acronyms

Social Media (SoMe)

Social, Social Network, Social Media Platform (SMP), User Generated Content (UGC), Social Graph

What does it mean:

Used to describe social media platforms such as Twitter, Facebook, and Snapchat. 

The Formula:

Ego + Fame Whoring + Attention Deficit Disorders = Social Media 

Use it in a sentence:

To colleagues:

“Our SoMe channels are not growing lately. We should consider hiring a millennial to run them.”

To investors:

“We generate brand awareness on SoMe through original content and influencer marketing.”

At a party:

“I was going through the host’s SoMe channels before we got here so I knew where the bathrooms were.”

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