Marketing Acronyms

Google Analytics (GA)

That thing you setup once then never looked at again.

What does it mean:

It’s the most widely used and free analytics software from Google. 

Use it in a sentence:

To colleagues:

“I was looking through GA and noticed Tuesday seems our best day for conversions.”

To investors:

“Would you like access to our GA to see how our monthly traffic has improved lately?”

At a party:

“Everyone pull out your GA app and let’s see who has the most real-time visitors.”

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